5 books · 1 system · instant download

From zero to your first sale.

Step-by-step books on building a store, picking products, running ads, selling digital products and landing local clients. Written by someone who learned it the hard way: $150 in ads, 7 checkouts, 0 sales.

5 PDFs, read on any device Copy-paste templates in every book $149 for the first 10 buyers 14-day refunds
Book 1 cover: Store in a Weekend Book 2 cover: Products That Sell Book 3 cover: Ads That Sell Book 4 cover: Digital Products With AI Book 5 cover: Websites for Local Businesses
Meta Ads · collagen mask store
Ad spend
~$150.00
Worst campaign
$43.00
Pixel installed
No
Reached checkout
7
Purchases
0
Every line on this receipt has a fix inside
The story

This is the receipt that started the playbook.

No Lamborghini, no $30K screenshot. Just a dashboard full of zeros and a list of mistakes that each had a fix.

  • No pixelBook 1 installs and tests it on day one.
  • $43 burnedBook 3 gives you kill rules before you launch.
  • Wrong productBook 2 proves a product before you spend.
  • No audienceBooks 4 and 5 make money without an ad budget.
What's inside

Five books, in the order you'll use them.

Every book ends with a toolkit: templates, scripts and checklists you copy, fill in and use the same day.

BOOK 01

Store in a Weekend

A Shopify store that's actually ready to take a sale, built over two days.

  • A 10-point scorecard to pick one product worth testing
  • Shopify settings, the pixel and a test order, step by step
  • Product page, About page and checkout email templates
BOOK 02

Products That Sell

Prove a product can sell, and that you can profit, before a dollar goes on ads.

  • The four proofs every product needs
  • Break-even math, worked through with real numbers
  • Research tracker, supplier message and a go/no-go table
BOOK 03

Ads That Sell

Make, launch and read Meta ads, and switch off losers before they drain you.

  • A full launch structure, setting by setting
  • Kill and scale rules built on your own numbers
  • 15 hooks, ad copy templates and a creator brief
BOOK 04

Digital Products With AI

Build a product people pay for, sell it on Whop and get seen on X without ads.

  • Using AI to write it, and checking what AI gets wrong
  • Pricing, Whop setup and the real fees
  • Sales page outline, post templates and a 30-day plan
BOOK 05

Websites for Local Businesses

Sell websites to local owners, then charge every month to keep them running.

  • The six-section site that turns visits into calls
  • Build fee plus care plan pricing, with the 12-month math
  • Outreach scripts that follow US email law, plus closing scripts
Why this playbook

Free videos give you tips. This gives you the order.

Built on methods that are public and proven

Each book draws on creators who teach this openly, credited by name with links, then rewritten into steps you can follow.

Every number has a source

Fees, platform rules and statistics are linked to where they came from. Where something is an estimate or an example, it says so.

Templates, not just theory

Product pages, emails, ad hooks, outreach scripts, a sales page outline and checklists, ready to copy.

Built to keep you out of trouble

No fake reviews, no fake timers, no income promises. The books cover the US rules on email, reviews and shipping times so you don't learn them the expensive way.

Who it's for

Read this before you buy.

It's for you if

  • You're starting from zero and want one clear path instead of 50 tabs of YouTube
  • You'll put in a few hours a week and follow the action steps
  • You want honest numbers, including what goes wrong
  • You want options that don't need an ad budget

It's not for you if

  • You want guaranteed income or a "done for you" store
  • You won't do the outreach, testing or posting
  • You're already making consistent sales and want advanced scaling
  • You expect money in days without doing the work
Look inside

Real pages from Book 5.

Built on public work from

The people this playbook learned from.

Alex SuzukiMark Builds BrandsAlex HormoziAC HamptonAndy SturnJeremy RojoAustin Rabin

Each one is credited inside the books with links to their own free content. None of them wrote, reviewed or endorsed this bundle. Reviews from real buyers will appear here once there are some.

The full bundle
$149launch price

For the first 10 buyers only. After that, the price is $300.

All five books as PDFs, delivered instantly through Whop, plus every update to them, free.

Get instant access →

Secure checkout through Whop. Not what you expected? Full refund within 14 days, no hoops.

  • Book 1: Store in a Weekend
  • Book 2: Products That Sell
  • Book 3: Ads That Sell
  • Book 4: Digital Products With AI
  • Book 5: Websites for Local Businesses
  • A copy-paste toolkit in every book
  • Free updates as the playbook grows
Questions

Before you buy.

I'm a complete beginner. Is this for me?

Yes. Every book assumes you're starting from zero, explains terms when they first appear and ends each chapter with one action step.

How fast will I make money?

Nobody honest can promise that, and this bundle doesn't. Book 5 (local websites) is usually the fastest route to a first payment because it needs no stock or ad budget. Most people need weeks to months of consistent work, and some never make a sale.

Do I need money for ads?

No. Books 4 and 5 don't use paid ads at all, and Book 3 has a route for people with less than $50 a day. If you do run ads, Book 3 tells you how much to set aside first.

How do I get the books?

Checkout runs on Whop. Right after you pay, the five PDFs are in the Files tab of your Whop dashboard. They work on a phone, tablet or computer.

Why is it $149?

It's the launch price for the first 10 buyers while the playbook is new. Once 10 copies are sold, checkout switches to $300.

What's the refund policy?

If it isn't right for you, ask for a refund within 14 days of purchase and you'll get your money back in full.

Who is Leo?

The person behind this account. I spent about $150 on Meta ads, got 7 people to checkout and made 0 sales. This bundle is everything I learned fixing that, built on methods from people who've done it at scale.

Is this connected to Shopify, Meta, Whop or X?

No. The books teach you how to use those platforms, but this bundle isn't affiliated with or endorsed by any of them.

Zero to First Sale

Stop collecting tips. Start following steps.

Get all 5 books for $300 → 14-day refunds · instant download